3 articles in Guides — clear filters
Editor checking press release guidelines for word count, images and links
  • PR Distribution Editorial Team

PR Distribution Guidelines: How Many Words, Images and Links Can You Use?

Every wire has different limits — and exceeding them costs real money. The exact word, image and link rules across major PR distribution services, in one place.

Frustrated founder discovering common PR distribution mistakes
  • PR Distribution Editorial Team

PR Distribution Mistakes to Avoid at All Costs

The wire took your money either way. From burying the news in paragraph four to blasting crypto releases at lifestyle outlets — the mistakes that quietly kill campaigns.

Checklist of things to know before starting press release distribution
  • PR Distribution Editorial Team

10 Things to Know Before Starting PR Distribution

Before you spend a dollar on distribution, you should know how wires actually work, what "guaranteed placement" really means, and which metrics matter.