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Ten Headlines. Five Angles. One Winner.

Half of journalists get 50+ pitches a week (Cision, 2025).

Your headline gets skimmed in the time it takes to sip coffee — roughly 5-10 seconds per release, often less.

A press release headline isn't a blog title: no questions, no cliffhangers, no "You Won't Believe."

It states the news, in present tense, with the company name, in under 100 characters.

Boring?

No — disciplined.

There's a difference, and editors can smell it.

How to use it

Give the tool your company name and the news in a sentence or two, plus an optional target keyword.

It returns 10 headlines spread across the five angles that work in practice:

  • Straight news
  • Data-led (numbers pull eyes)
  • Benefit-led
  • Milestone
  • Industry-context

At the end, a TOP PICK line tells you which one an editor would actually submit — and why.

What separates a headline that gets picked up

Study the wire results and a pattern emerges: concrete beats clever.

"Acme Raises $12M Series A to Automate Warehouse Robotics" outperforms "Acme Announces Exciting Funding News" every single time:

  • It survives truncation in search results (keep under ~70 characters for full display)
  • It gives a journalist the story without a click
  • It front-loads the keyword for news indexing

If SEO is a goal, run the winning headline and your full draft through the press release SEO analysis tool to check keyword placement in the lead paragraph too.

FAQ

Why does it refuse clickbait?

Because clickbait kills approval odds.

Wires reject sensational headlines, and journalists auto-delete them — 86% instantly reject pitches that miss their beat, and a vague headline reads exactly like a missed beat.

Can I request more variations?

Each run generates 10 fresh options — you get 3 runs per session, so up to 30 headlines.

A free account gives you higher limits across all tools.

Headline done — what's next?

Draft the body with the free AI press release writer, then put it in front of readers with distribution from $7.